Animoto: An interesting Video based Content Marketing Tool
About Animoto
Animoto is an interesting
content marketing tool for creating video pieces from photos, video clips, and
music. Using the latest in entertainment post-production technologies, Animoto is designed to bridge the gap between the high
production value of film and television, and the more "amateur"
feeling of most user-created videos and photo albums.
So how does Animoto work? Animoto uses
newly developed cinematic Artificial Intelligence technology that analyzes and
combines user-selected images, video clips and music with the same
sophisticated post-production skills and techniques that are used in television
& film.
Here are 4 interesting
features that make Animoto unique
1. Easy sharing
Animoto helps easy sharing of videos on Facebook, YouTube, Twitter, MySpace, Tumblr, via email or with a free iPhone app. Animoto videos can be embedded in a website or blog
with a single line of code. Animoto Pro
includes a customizable end-of-video button that helps in generating leads from
the video.
2. Unique styles
Style determines the
look and feel of any video. Every Animoto video
is completely unique. The user can control the types of effects, backgrounds,
and transitions by selecting a video style. Some styles are abstract while
others are themed for a special occasion or time of year. Animoto Pro gives access to exclusive styles designed
by professional photographers and business owners.
3. Music library
Music has a huge impact
on video. Animoto gives access to a library
of 13 genres. User can use these songs for personal videos on Facebook, YouTube, or blog. One can also upload you
own MP3. Animoto Pro has more than 1000
commercially licensed songs in 15 different genres.
4. iPhone App
Animoto has introduced a
new mobile app, which helps to create, share, and watch your videos
anywhere you go and can be easily shared via email, text, Facebook andTwitter.
How can marketers
leverage the Animoto?
Here are some
interesting ways in which Marketers can make use of Animoto,
- E Book/ Slides -> Video:
You can leverage the key ideas in your ebook or
slides and make them into an interesting video with Animoto.
- Online product Marketing: Animoto is a powerful tool when it comes to
Online product Marketing. Select the best pictures of your product, pick a
great music and create a cool video with Animoto.
- Digital Story telling:
Digital storytelling is the art of telling stories with images and audio.
You can create exciting, fascinating and innovative movies from still
photos.
Industry Example
Here is an interesting
example of Animoto by a company named Sweet
Spud
Plans and Pricing
Animoto comes in three
plans, lite, Plus and Pro. Lite is a free version where the length of the video
you can make is only 30 seconds. To make longer videos requires a paid account.
For more details on pricing and various plans, please visit animoto.com.
Checkout the Pllop on Animoto here